Telefónica expands network for multinational corporations in Europe

-New Telefónica offices in 15 European countries
-Services portfolio includes a Service Management Centre and Central Services Platform
-New online portal for multinational customers at www.multinationalsolutions.telefonica.com
MADRID/LONDON - Telefónica opened new offices in 15 European countries to optimise the integrated telecommunications services delivered to the company's multinational customers (MNC) in these regions. In addition to the expansion of the international network, Telefónica today also announced the availability of new solutions for corporations like the new web portal "Multinational Solutions" which will be live immediately at www.multinationalsolutions.telefonica.com live.
Matthew Key, Chairman and CEO of Telefónica Europe, comments: "The global positioning of Telefónica enables us the quick and efficient provision of fixed and mobile solutions that multinational corporations anywhere in the world benefit from. The new offices and the new network infrastructure being deployed in Europe are supported by a new online portal and enhanced products and services. We thus reinforce our commitment in this strategically important market segment. Telefónica is making good progress and executing in line with the corporate strategy to expand its presence and services to corporate customers already announced in December 2008." Telefónica is reinforcing and extending its global IP/MPLS-Backbone in European countries identified as of strategic importance to multinational corporations. The roll-out includes the provision of the following services: wide area network connectivity (WAN), centralised Internet access, local-area network (LAN) such as wireless LAN, fixed network voice services, mobile voice and data as well as managed security. The Telefónica International Wholesale Services group is responsible for the deployment of the new offices and network infrastructure. The offices are currently deployed in countries where Telefónica had no presence up until now - in France, Belgium, Greece, Italy, The Netherlands, Portugal, Sweden, Denmark, Estonia, Poland, Hungary, Switzerland, Austria, Romania and Bulgaria. The expansion will further reinforce the company's service provision for existing and future multinational corporation customers. This year, Telefónica integrated the business units "Business" and "Wholesale Services" under the roof of Telefónica O2 Germany and significantly expanded the offer for multinational business customers. The new business-to-business unit is responsible for business customer offers for companies of any size - including the MNC business. By integrating the state-of-the-art IP-based fixed and mobile infrastructure, Telefónica O2 Germany is in a position to develop particularly attractive and convergent offers for its customers. "Our multinational corporate customers based in Germany clearly benefit from the expansion of our European offices", explains Johannes Pruchnow, Managing Director Business & Wholesale Services at Telefónica O2 Germany. "We are thus in a position to provide the high service quality customers are accustomed to everywhere in Europe from one source. The expansion of our infrastructure also ensures seamless connectivity in all of these countries." In January, Deutsche Post DHL and Telefónica announced that the German logistics company had selected Telefónica to manage its communications services across 28 European countries over the next five years. As a result, Deutsche Post DHL is planning to save more than € 150 million in costs over the period. Meanwhile, Telefónica continues to develop integrated telecommunications solutions and expand in additional European countries in line with the programme announced in December 2008. Based on the programme, the service provision for multinational corporations and other corporate customers with international needs are to be further developed across the region. The new "Telefónica Multinational Solutions" web portal has been specifically designed to place the customer at the centre of the online experience. The portal was aligned to the specific needs of customers and embodies a refreshingly new approach featuring a case study led customer journey, clearly demonstrating the way in which Telefónica is working with customers to realise opportunities to drive incremental business improvements. The portal focuses on important customer 'pain points' utilising both the case studies and clear benefit led language to effectively communicate dynamically with this strategically important market segment. Multinational corporations using the portal are encouraged to contact Telefónica, underpinning a two way dialogue approach. In addition to developing clear communication channels for customers Telefónica continues to invest in the expansion of its network across Europe and its product and service portfolio, complementing its vast current capacities in Latin America. Further to the network investment, extensive progress has been made with regard to the delivery of an enhanced Service Management Centre to support fixed and mobile services according to the needs of multinational customers. A Central Services Platform has been developed, delivering:
-Telecom expense management
-Central reporting
-SLA management
-Central management of systems and infrastructure
-Device management
-Trouble ticketing
-Asset management
-Online ordering
-Customer portal
Matthew Key adds: "Providing a personalised customer service is an important aspect of Telefónica's value proposition to multinational corporation customers. The new service management functionality available in Europe is a competitive key differentiator that we can offer to our customers."
Telefónica O2 Germany GmbH & Co. OHG belongs to Telefónica Europe and is part of the Spanish telecommunication group Telefónica S.A. The Company offers its German private and business customers postpaid and prepaid mobile telecom products as well as innovative mobile data services based on the GPRS and UMTS technologies. In addition, the integrated communications provider also offers DSL fixed network telephony and high-speed internet. Telefónica Europe has about 48 million mobile and fixed network customers in Great Britain, Ireland, the Czech Republic, Slovakia and Germany.

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