The modern meets the antique
The mpass mobile ticket opens up the wonders of Berlin's Pergamon Museum
MUNICH. Telefónica Germany, Telekom and Vodafone are launching a new offer for their shared mobile payment service mpass. Smartphones can now be used as digital admission tickets for the special exhibition "PERGAMON - Panorama of the Ancient Metropolis" at Berlin's Museum Island. The tickets are conveniently paid for on the next mobile phone bill while a QR code on the mobile's display opens the museum turnstiles. Other museums are planning to offer the mobile payment service in the future.
The new mpass service lets visitors to the Pergamon Museum conveniently purchase their tickets in advance by loading http://smb.safer-cash.de on their smartphones. No app is needed. Paying for tickets is just as easy as buying them: the amount is simply added to the monthly mobile phone bill.
"With the mpass mobile ticket to the Pergamon Museum, we have demonstrated that paying by mobile phone is already a reality," says Michiel van Eldik, Managing Director Wholesale & Partner Management at Telefónica Germany. "Smartphones are the wallets of the future: they will let customers pay conveniently, securely and without cash wherever and whenever they want." The special exhibition, which will run for a year, opens in Berlin's world-famous Pergamon Museum on 30 September. A 360° panorama by artist Yadegar Asisi, known for work in this genre, presents a fascinating view of life in the antique metropolis in the cour d'honneur. Once a ticket is purchased, it is immediately sent to the mobile phone by MMS as a QR code. This is then automatically read from the mobile phone at the entrance turnstiles. The http://www.pergamon-panorama.de website is designed for those who prefer to purchase their mpass ticket at home.
The mpass service for the Pergamon exhibition is the starting signal for further mobile ticketing offers. The National Museums in Berlin (Staatliche Museen zu Berlin), which include the Pergamon Museum, aim to equip all their museums with similar systems in the future. The New Museum is next on the list for mobile ticketing. The mpass mobile payment service will also be presented in action at the National IT Summit in Munich on 6 December. For more information visit http://www.it-gipfel-2011.de/szenarien.html.
|mpass is the mobile payment service of Telefónica Germany, Telekom and Vodafone. The service enables secure mobile and soon contactless payment for mobile phone users of all Germany's networks. What is especially interesting is that sensitive customer data such as bank details are not sent to the trader as part of the purchase process. The payment order can only be authorised from the buyer's mobile phone. Telefónica Germany GmbH & Co. OHG and its brands O2 and Alice belong to Telefónica Europe and are part of the Spanish telecommunication group Telefónica S.A. The Company offers its German private and business customers postpaid and prepaid mobile telecom products as well as innovative mobile data services based on the GPRS and UMTS technologies. In addition, the integrated communications provider also offers DSL fixed network telephony and high-speed internet. According to a network test by "connect" magazine (edition 12/10), the O2 network is top of the list when it comes to reliable file downloads and champion in the telephony category. In the overall result the company is on second position. "Kundenmonitor Deutschland 2011" honoured Telefónica Germany as the network operator with the happiest mobile phone customers in the German market for the fifth time in a row. Telefónica Europe has more than 57 million mobile and fixed network customers in Great Britain, Ireland, the Czech Republic, Slovakia and Germany.|