Mobile freedom in the digital world

Our best-known brand is our core brand O2. It inspires, helps and empowers our customers to shape their digital lives freely as they choose. The O2 products and services are available across all channels. Our Blau brand offers mobile telecommunications with a simple, clear product portfolio at excellent value for money.


We also appeal to targeted ethnic groups with brands like AY YILDIZ. With our entire brand portfolio and our strong partners, Telefónica Deutschland reaches an enormous number of potential customers and taps into new customer groups.


O2, Telefónica Deutschland’s multi-award-winning core brand, stands for freedom. O2 products allow customers to organise their digital lives as they choose and avail themselves of all the possibilities of digitalization.


With O2 my Home tariffs, customers can surf at speeds of up to 250 Mbit/s at home. High-speed Internet packaged with flat-rate telephone charges across all German mobile networks and the fixed network in Germany – welcome to O2 DSL.