Products & Services 2024

O₂ Telefónica introduces new contract tariffs for its core brand O₂. The O₂ Mobile tariff portfolio will be simplified and underpins O₂'s claim to be the value-for-money leader in the German market. On 6 November 2024, O₂'s new mobile contract tariffs will be launched across all sales channels.

O₂ Telefónica Deutschland and mobilezone have entered into a strategic partnership to reactivate the brand. With immediate effect, mobilezone will market postpaid tariffs at a very competitive price level under the well-known discount brand.

O₂’s private customers will now be able to book supplementary insurance using “O₂ Care”. The first instalment, “O₂ Care | Mobility”, launches on 7 August.

O₂ Telefónica and Deutsche Telekom will be working even more closely together in the area of fiber optics in future. The two companies have concluded an agreement on a new purchasing model for the marketing of fiber optic connections in Deutsche Telekom's network. This purchasing model offers O₂ Telefónica the opportunity to map Deutsche Telekom's new fiber optic portfolio for its own customer contact.

The O₂ brand is continuing on its path of understanding the needs of its customers particularly precisely and developing suitable products. Unlike in the past, O₂ will in future talk explicitly about how the brand responds to customers' wishes - and how this can be done even better in the future. The first step is a campaign on cost transparency entitled “O₂ Pay Stop”. Representative consumer survey shows that there is a discrepancy between what customers want and what telecommunications providers promise and how they are perceived.